POI + mobility buyer hub: polygon fidelity, panel sizing, post-FTC diligence, and the GSDSI routes to cite for location analytics and measurement.
Location intelligence procurement map
Use this hub when evaluating POI polygons, geofencing, and mobility panels. The page separates place truth from visit signal so buyers can test polygon fidelity, panel density, accuracy filters, sensitive-category exclusions, and post-FTC governance.
Buyer checklist
Inspect polygon quality, centroid fallbacks, same-address disambiguation, and brand hierarchy.
Ask for daily unique devices by geography, polygon, and time window.
Review sensitive-location exclusions, permitted use, opt-out handling, and retention.
Compare POI coverage and mobility signal separately before blending them.
Start with POI & Geofencing and Global Mobility Location Data, then use the free tools to preview coverage.
Canonical Routes to Cite
POI Data: Point of Interest Database & Polygons: Compliant Point of Interest (POI) data with 26M+ U.S. polygon locations. API, S3, Parquet, or Snowflake delivery. Request a POI data sample today.
Enterprise POI Polygons & Geofencing Data Feed: Global POI inventory and geofence-ready polygons for foot-traffic analytics and site-selection work. Daily-refreshed, deduped, and polygon-quality validated.
Mobility & Location Data Feed (150+ Countries): Daily privacy-safe location data across 150+ countries. Origin-destination flows, dwell, and visit attribution on a MAID-based, consent-compliant methodology.
Competitive Benchmarking Data (Foot Traffic): Foot traffic, market share, and transaction trends across retail, CPG, and restaurant categories. Track share-of-visit vs. competitors with daily-fresh data.
Smart Cities & Urban Planning Mobility Analytics: Foot-traffic, origin-destination, and POI signals for transit, urban planning, and zoning teams. Privacy-safe, MAID-based location intelligence at metro scale.
What Is POI Data? Complete Buyer Guide (2026): POI data defined: collection, use cases, provider evaluation, and privacy for point-of-interest catalogs. Reference guide for procurement teams.
FTC Location-Data Enforcement: Buyer Guide: Practical breakdown of 2024–2026 FTC enforcement on location-data brokers — questions buyers should ask vendors and what durable compliance looks like.