Data by Industry: AdTech, Finance, Retail, CRE
Industry-specific data patterns for AdTech, Financial Services, Real Estate, Healthcare, CPG, Retail, Media & Entertainment, and Travel & Hospitality.
Industries (8)
- Data for Retail — Foot Traffic, Audience, Loyalty — GSDSI data for retailers and restaurants: foot-traffic share, competitor benchmarking, cross-shop analysis, and identity-resolved CRM audience enrichment.
- Data for Real Estate — Site Selection & CRE — POI, foot-traffic, origin-destination, property, and demographic data for site selection, lease negotiation, tenant mix, and CRE investment due diligence.
- Data for Financial Services — Risk & Alt-Data — Identity verification, alt-data for equity research, in-market consumer signals, and property context for banks, lenders, insurers, and asset managers.
- Data for AdTech — Identity, CTV, Activation — Cookieless audience graph, MAID feed, ACR/CTV viewership, and clickstream signals for DSPs, SSPs, CDPs, and measurement vendors in a post-cookie world.
- Data for Travel & Hospitality — Mobility Signals — Origin-destination flows, traveler segments, dwell-time, and competitive benchmarking for airlines, hotels, OTAs, CVBs, and destination-marketing organizations.
- Data for Healthcare-Adjacent Marketing & Analytics — Privacy-safe (non-PHI) consumer attributes for healthcare-adjacent marketing, patient-services outreach, market sizing, and life-sciences commercial analytics.
- Data for CPG — Transactions & Foot Traffic — ~71.5M DAUs of transaction signals, foot-traffic share by retailer, category benchmarking, and audience activation built for category managers and brand teams.
- Data for Media & Entertainment — ACR + Audience — CTV/ACR viewership data, audience overlap analysis, and sports and franchise fan segments for broadcasters, streamers, studios, and sports properties.