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Match-rate test

Subscriber enrichment: send a slice, get a match rate

If you run a newsletter or a subscriber list, you know the email address and little else. Send us a small slice of the list as hashed emails, and we send back the share that matches our files and which fields we could add. You see the result before you license anything.

Start your match-rate test

Tell us roughly how large the list is, what you want to learn, and any data-handling requirements. We reply with how to send the slice.

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Consent-first data sourcing

What you send

  • A small slice of your list as hashed emails. Raw addresses are not needed.
  • A line on what you want to learn about your subscribers, such as location or household basics.

What you get back

  • A match rate for your slice.
  • The fields we could add for the matched records, shown as coverage, not as a file of people.
  • A call only if you want one. The result is yours either way.

What this is not

  • A match rate on a small slice is an estimate for the whole list, not a guarantee.
  • Enrichment is delivered under a license after you decide to buy.

Questions

Do I have to send real email addresses?
No. A slice of hashed emails is enough for a match-rate test. We tell you the format when you submit the form.
What happens to the slice afterward?
Tell us your data-handling requirements in the form. We reply with how to send the slice.
How is this different from a pilot?
It is the same idea at a smaller scale: a quick match rate first. If it looks useful, the pilot process page shows how a larger matched sample works.

Want the wider picture first? Read the sourcing methodology or the pilot process, or talk to our team .

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