Solutions

Build and activate precise audiences using real-world behavior, digital intent, app usage, and location signals. GSDSI enables smarter segmentation and personalization without relying on invasive identifiers.

Enables:
High-precision audience creation, cross-channel activation, interest and intent modeling, scalable personalization

Identify risk signals and anomalous behavior using aggregated financial events, device activity, location patterns, and public-record indicators. Designed to support responsible decision-making in regulated environments.

Enables:
Risk segmentation, fraud pattern detection, credit and eligibility modeling, compliance-forward analytics

Understand how consumers engage with brands, places, and categories in the real world. GSDSI provides continuously refreshed insights across online behavior, location movement, media exposure, and purchasing activity. 

Enables: 

Market sizing, trend analysis, brand affinity measurement, behavioral research, customer journey insights

Measure performance across digital, mobile, CTV, and physical touchpoints with a unified, privacy-safe view. GSDSI connects exposure to outcomes to support accurate attribution and optimization. 

Enables: 

Closed-loop measurement, media effectiveness analysis, attribution modeling, frequency and reach optimization

Support public and private sector planning with aggregated mobility, location, and visitation insights. GSDSI helps stakeholders understand movement patterns, usage trends, and spatial dynamics without personal identification. 

Enables: 

Mobility analysis, infrastructure planning, urban flow insights, place-based decision support

Identify in-market consumers based on digital behavior, app activity, web intent, and real-world signals. GSDSI enables timely, relevant engagement aligned with consumer needs and consideration cycles. 

Enables: 

High-intent audience discovery, demand identification, lifecycle marketing, contextual engagement

Optimize performance across physical and digital retail environments using foot traffic, purchase behavior, and media exposure insights. GSDSI supports smarter merchandising, promotion planning, and channel strategy.

Enables:

Store performance analysis, promotion lift measurement, buyer segmentation, omnichannel optimization

Power investment research and financial analysis with aggregated, company-aligned behavioral and media signals. GSDSI delivers alternative data designed for transparency, repeatability, and compliance. 

Enables:

Revenue proxies, competitive benchmarking, macro trend analysis, event-driven research

Identify, segment, and prioritize business audiences using firmographic, role-based, and behavioral signals. GSDSI helps B2B teams focus on accounts that matter most. 

Enables:

Account-based marketing, pipeline acceleration, market mapping, competitive analysis

Understand how consumers interact with locations, brands, and competitors in the physical world. GSDSI provides place-based intelligence using POIs, geofencing, and aggregated visitation signals.

Enables:
Competitive visitation analysis, trade area benchmarking, location attribution, market expansion insights