Buyer collateral
Product One-Pagers and Spec Sheet Templates
Short, procurement-friendly summaries you can forward internally: what the feed is, how it’s delivered, and how buyers evaluate match-rate and compliance posture.
Identity Graph (MAID→HEM)
Onboarding and cross-device measurement with match-rate evaluation guidance.
Mobility / Location Data
Coverage, accuracy floors, exclusions, and pilot success criteria post-FTC.
CTV / ACR Measurement
Exposure events, householding assumptions, and clean-room measurement readiness.
How to use these internally
- Forward to procurement/legal for permitted-use and exclusion alignment.
- Use the checklist to define pilot success metrics before evaluating a sample file.
- Confirm delivery path (S3/SFTP/Snowflake share/API) and schema stability requirements.
- Route to the right next step: matched sample, briefing, or quote request.